NTC and Siemens Pakistan have entered into a technology agreement according to which SAP would be licensing its ERP software solution at NTC. The solution will be implemented at NTC through Siemens Pakistan, which is one of SAP’s top implementation partners in Pakistan.
Continue reading ‘NTC opts for SAP Technology Implementation’
LG Electronics, (LG), a global leader and technology innovator in mobile communications, recently announced the launch of an Android-powered smartphone, LG Optimus (LG GT540), a handset offering an optimal environment for first-time smartphone users with easy and convenient mobile access.
LG Optimus allows users to enjoy diverse Android applications and automatic account synchronization with all Google mobile services. LG Optimus also features enhanced social networking functions in a high-powered multimedia environment. Continue reading ‘LG LAUNCHES AN ANDROID-POWERED SMARTPHONE, LG OPTIMUS (LG GT540)’
Sal Khan, you can count Bill Gates as your newest fan. Gates is a voracious consumer of online education. This past spring a colleague at his small think tank, bgC3, e-mailed him about the nonprofit khanacademy.org, a vast digital trove of free mini-lectures all narrated by Khan, an ebullient, articulate Harvard MBA and former hedge fund manager.
Gates replied within minutes. “This guy is amazing,” he wrote. “It is awesome how much he has done with very little in the way of resources.” Gates and his 11-year-old son, Rory, began soaking up videos, from algebra to biology. Then, several weeks ago, at the Aspen Ideas Festival in front of 2,000 people, Gates gave the 33-year-old Khan a shout-out that any entrepreneur would kill for. Ruminating on what he called the “mind-blowing misallocation” of resources away from education, Gates touted the “unbelievable” 10- to 15-minute Khan Academy tutorials “I’ve been using with my kids.”
Google has acquired a mobile social gaming company called SocialDeck, in what is just its latest addition to a shopping spree of social media startups.
This latest acquisition comes just three days after its last one, the purchase of Angstro, was confirmed. Continue reading ‘Google buys SocialDeck. Yep, another social media company’
Following up the multiawarded We Choose the Moon campaign for JFK Library, the Martin Agency has launched another campaign that relives a historical moment in real time. Now, the agency is encouraging people to follow John F. Kennedy on his famous presidential campaign trail, over Twitter. Continue reading ‘JKF Library: JKF for President on twitter’
There is no questioning Google’s eagerness to catapult into the social networking arena. It has just pulled out its wallet to add another company to its growing social portfolio, Angstro. Continue reading ‘Google buys yet another social media company, Angstro’
More Control for Advertisers to Exclude Objectionable Videos, Genres, Channels.For brand advertisers, YouTube can be a scary place, at least in theory. It houses the world’s videos, after all, which include plenty of things a brand might want to sponsor (pet food for a funny cat video, for example) and plenty that most wouldn’t. Continue reading ‘YouTube Launches Brand Protection Feature’
On September 11, Haagen-Dazs, partnering with the University of California at Davis, will unveil another example of its continued support for the honey bees when it opens the doors of Honey Bee Haven. Planted in the fall of 2009, the Haven is a set of interconnected gardens, including “Pollinator Patch,” “Nectar Nook” and “Honeycomb Hideout,” which seeks raise public awareness about the plight of the honey bees while providing a year-round food source for bees themselves. Continue reading ‘Haagen-Dazs/UC Davis: Honey Bee Haven’
Levi’s Japan recently pulled its own window dancing stunt in Tokyo to promote the CurveID custom fit women’s denim line. 30 models appeared in the windows of a Tokyo high-rise jiggling their booties to passersby below. Continue reading ‘Butts that write’
Crispin Porter + Boguskyhas launched a new campaign to make baby carrots as appealing as their junkier counterparts. The campaign tag openly announces the strategy: “Baby Carrots: Eat ‘em like Junk Food.” Crispin has designed new types of packaging mimicking that of carrots’ greasier snack brethren. It also created a website, a soon-to-launch iPhone app and spots, set to break on September 7. Continue reading ‘Baby Carrot Rebrand – Healthy in disguise!’
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