Thanks to the new media, we now have a vibrant form of patriotism making its presence felt, not just on the streets, but throughout the cyberspace. Azme Alishan is one such commendable initiative by a team of independent activists to help mobilize citizens to celebrate the unity and spirit of patriotism and to drive them towards a more progressive Pakistan. Continue reading ‘Azme Alishan – An opportunity to say Who We Are, Building towards a better Pakistan!’
Oh you have to call the Nestle Hot line at 1-800-295-0051 When asked if you want to continue in English or Spanish, wait quietly for about 10 seconds (really, don’t say anything) just wait and listen for the next message – this is where it will connect the caller to about the funniest set of recordings ever.
You get to navigate through the various options where a series of surprise and funny messages are in store for the first time caller who do not know what to expect. This is a clever marketing gimmick of Nestle and it gets people to talk about it to their friends and also spread it through Facebook. The voice recording also ties into forthekidinyou.com which promptly redirects you to nestlecrunch.com playground site where there are number of games. It also has some Facebook type functionality. Be sure to look for the promotions tab in the top right hand corner.
Continue reading ‘Viral Marketing Campaign by Nestle Crunch!’
Bollywood super star Amitabh Bachchan announced the launch a unique voice portal service “Bachchan Bol” to connect with his fans via telecommunication service like mobile & landline phones across the globe.
The “Bachchan Bol” means Bachchan Speak and its just like as vocal blogging service which works on IVR platform. The “Bachchan Bol” Voice portal launched with the partnership with Inside India, allows a person to hear Bachchan sharing his thoughts at the press of a button. Continue reading ‘Bachchan Bol – Voice Portal for Mobile & Landline’
In an ambitious new project, the BBC World Service Trust (BBC WST) is harnessing the latest communications technology to provide English language learning for over 50 million mobile users in Bangladesh.
The first of its kind in the world, this project will provide high quality English learning tools using mobile, television and the internet to millions of people, many of whom live on less than £2 a day. Continue reading ‘Bangladeshis Learn English via Digital Mediums’
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