22
Oct
09

Case Study: Paranormal Activity Social Media Success!

The team of paranormal activity has started a campaign to get prospective watchers excited about a potential wide-release and sharing their eagerness and excitement across social media sites. The rule says if 1,000,000 people demand to see “Paranormal Activity,” the film will get a wide release

The idea of using social media is really appreciated to gauge and collect interest in film before releasing to know the potential of the market. This is effective way to save money and hit the right target market that demands the release.

Source: http://www.soravjain.com/2009/10/case-study-paranormal-activity-social.html


5 Responses to “Case Study: Paranormal Activity Social Media Success!”


  1. October 22, 2009 at 6:42 am

    Thank You for posting this. I would be glad if you could direct a link to my blog as the contents are directly pasted here. It will avoid you from copyright issues.

    Regards

    Sorav

  2. October 22, 2009 at 6:57 am

    Sorav,

    The embedded presentation does have the credits and the links to your blog.

    The credit does go to you for the post.

    Thanks.

  3. October 22, 2009 at 7:12 am

    No issues.

    Thank you for posting it. Looks great here :) .

    Regards

    Sorav Jain


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