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Lux Style Awards 2011

Lux Style Awards 2011 – A decade of finesse’

October 10th 2011

When it comes to pinpointing a true to the soul entertainment and glamour show Lux Style Awards is the name which stands out from among the rest – having been labeled as number 2 in entertainment and movie fan page of Asia, Lux Style Awards is a legacy of its own. Marking its first decade of cut-throat competition amongst nominations and glamour dazzling the stages, with dancing and singing along to an audience of millions, Lux Style Awards is back to being under the most entertaining and brightest spotlight! Due to the positive exposure and prestige of the Awards, being the exclusive Digital agency for Unilever Pakistan for LSA, Converge Technologies, caters specifically and most dedicatedly to promote the nominations via digital voting by different media platforms very efficiently since 2008. This year too, Converge emphasized wholly upon digital platforms in order to provoke and encourage viewer participation through SMS, IVR and Social media interaction, during what is typically called the "Voting season."  This has generated significant results influenced more by marketing quality.  It can hence be called the greatest promotion scheme that any industry ever devised for itself. (more...)...

Google+ Passes 62 Million Users, Estimated To Hit 400 Million By End Of 2012

January 10th 2012

A flurry of activity has circl...

SAP implements ERP solution at Continental Biscuits

January 5th 2012

Continental Biscuit Ltd aims to achieve greater business process efficiency by Incorporating SAP ERP modules in key business areas Karachi – 4th January, 2012:  SAP Pakistan provides its ERP solution to Continental Biscuits Limited (CBL) where Siemens Pakistan is the designated project implementation partner on behalf of SAP. The primary objective of the project is to fast track the implementation using SAP Standard functions. Providing proper ERP support infrastructure to Continental Biscuits Limited would help the company achieve efficiency in its business processes and a competitive edge in the market. (more...)...

Don 2 Logo

Don 2 Premiere Steals the Show at Karachi Atrium Cinemas

December 27th 2011

“The chase continues” as fans flock the cinemas to catch their favorite stars in action on the big screen The sequel to the Don, Don 2 was recently premiered at Atrium cinemas here in Karachi. The glamorous celebrities including the likes of Humayun Saeed, Faakhir, Ayesha Khan, Rubina Ashraf, Badar Khalil, Behroze Sabzwari and Tapu Javeri graced the red carpet at the movie premiere and appreciated the dramatic ambiance created by the event organizers in line with the movie’s theme. In 2006, Farhan Akhtar decided to remake the 1978 Don and came up with Don: The Chase Begins Again. Taking the story ahead, Farhan Akhtar has now taken Don 2: The Chase Continues to the next level by adding some really great action work and potential storyline that can impress the audiences. (more...)...

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